Vox-pop video for IVF Success Calculator – August 2025

Vox-pop video for IVF Success Calculator 

We’re excited to share the outstanding success of our IVF Success Calculator campaign, which brought our mission of debunking IVF myths in a fun, engaging, and impactful way! 

Campaign Highlights: 

For World IVF Day, we partnered with popular micro-creators like RJ Amith Pawar, Mohit & Amit, and Arham Chordia to conduct street-style vox pops across Chandigarh, UP, Delhi, Bangalore, and Mumbai. The campaign’s candid, light-hearted approach helped: 

✔ Break myths around IVF in a relatable way 

✔ Educate the public on personalized success rates 

✔ Spark meaningful conversations about fertility care 

By the Numbers: 

✅ 1.1L+ Reel Views | ✅ 785 Shares | ✅ 3,057 Total Engagements ✅ 62K+ Reach |  

✅ Driving Positive Sentiment